In business school, you’re taught a lot of things: business plans, marketing, managerial accounting, and so on. One of the most important things that does not get enough attention is the “value proposition” of a business. Simply put, the value proposition is the core reason someone would do business with you rather than doing business with someone else. Sometimes that …

In case you’ve forgotten, inflation is the simple principle that over time, the value of existing currency declines as the perception of the public is generally that things get more expensive with time, and that as the population grows, there is a natural growing demand-side pressure on the supply-side of the economy. Inflation has been all but absent for the …

“It is not from the benevolence of the butcher, the brewer, or the baker that we expect our dinner, but from regard to their own interest.” Wrote Adam Smith in “The Wealth of Nations”, a classic treatise on what we now know as capitalism. As of late, a great deal of news and memes have been made up of the …

Last year, the SEC released marketing rules that came into effect today. Now I know what you’re thinking: Dan, rules, from the SEC, about marketing, sounds like the most boring thing ever, of all time. Oh contraire! You see my friend, these rules are about to have a major effect on how you are targeted and marketed to by a …